The brief type: From 2009 to 2013, expert matchmakers JoAnn and Steve Ward managed VH1’s “Hard Love.” Over “what the health” course of six periods, this mother-and-son duo highlighted their unique talent for motivating, suggesting, and often providing a reality check to people wanting love. If not in tv series business, the duo works Master Matchmakers to greatly help singles find a relationship through matchmaking and big date training. Master Matchmakers provides personalized information and vetted matches to singles nationwide. These days, the group has additionally innovated a mobile program called prefer Lab that authenticates the identification of a stranger before you go on a romantic date. In every respect of internet dating, the Ward family members supports better truthfulness and rely on.


In 2003, Steve Ward thought he had been on his method to becoming an investment banker. He was 22, just out-of-school, and going to start his profession, but initially the guy decided to help his mom together with her matchmaking company.

JoAnn Ward had a talent for dealing with people, although not with technology. She had been utilizing submitting cupboards, along with her son planned to update the lady to an internet database and website. The guy expected it to be an easy task. Next, whenever a prospective customer requested him for a male’s viewpoint, he carried out his first intake interview and begun to advise fits.

The guy met using the customer and paired the girl abreast of an initial time. She and her date struck it off and happened to be quickly involved is hitched. Steve’s very first introduction had been a rousing achievements, and merely such as that he had been addicted.

A second generation matchmaker and President at Master Matchmakers, Steve guides individuals toward fulfilling connections with sincerity and authenticity. He’s well-practiced at giving information to singles. Alongside his mom, he co-authored a book labeled as “Crash Course crazy.” In every their endeavors, he hopes to improve the internet dating knowledge for singles.

Master Matchmakers conducts face to face interviews and background records searches to completely learn customers before delivering all of them on a night out together. Qualified mentors and certified therapists become private coaches and a devoted group of full time matchmakers work side-by-side with these mentors to make sure conscientious, hand-selected introductions coupled with personalized information from years of expert experience.

With the aid of a generally viewed tv program, “Hard appreciate,” this tiny local matchmaker expanded into a nationwide boutique, helping singles in every 50 claims.

“we are accepting board any where from 20 to 40 new customers per month today,” Steve stated. “We have now developed into an entire scale solution effective at assisting whoever labors crazy.”

nowadays, with technology to improve the online dating lifetime of singles, Steve has actually pioneered a cellular program also known as admiration Lab, that’ll confirm a person’s photo, authenticate their particular identity with a personal expertise test or cell phone lookup, and work a criminal record check at the same time.

“In an age of meeting over mobile first in relation to matchmaking, we created adore Lab to grant trust as a site to the entire matchmaking sector,” Steve described, “but for those searching for a high-touch, personal experience we are going to continue steadily to offer our very own best-in-class, individual mentoring and expert matchmaking solutions.”

Steve and JoAnn Honed Their Date training Via “Tough Love”

Upon joining Master Matchmakers, Steve used his company impulse, personal intuition, and style for telling it adore it will be show off all those things a matchmaker tends to be and carry out. As a result, he and his family quickly earned much publicity and attention, culminating in VH1’s real life tv program “Tough like,” which ran for six periods.

From 2009 to 2013, Steve along with his mother managed and developed this show about singles and couples in several phases of online dating and connection crises. They’re clear-cut people that understand how to get effects.

“Thank you so much a whole lot for guiding me personally along the ‘dating trip’ that resulted in Ryan. The audience is thus happy. He contributes so much to living that I would not be able to create by yourself. We never thought in soulmates before, but child have always been I a believer now!” — Maya, a Master Matchmakers customer

After season one, Steve acknowledged the helpfulness of a really love bootcamp, of reading from a person that will tell you the real truth about yourself plus interactions. He chose to include a romantic date mentoring service to check and bolster their particular matchmaking.

“We wished to offer alternative ways that we’re able to add value to a person’s love life,” the guy told all of us. “We started to establish an application that people felt was actually extremely unique and individualized, in line with the method we had been noted for: difficult love.”

The popularity of the television tv series in addition to development of the net during the time permitted Master Matchmakers to syndicate their solutions all over the country.

Date Coaching, coordinating, and Vetting for those throughout 50 States

Master Matchmakers has changed quite a bit since 2003, whenever posting and transferring photos via a computer was actually tiresome and complicated. In the past, it absolutely was a business requirement that matchmakers wouldn’t program their clients pictures of the possible big date. Your client was required to trust their particular pro examination of appeal and compatibility.

Now technological improvements allow Steve with his group to dig further and offer a lot more than a picture. Down seriously to the past information, these matchmakers wish to know every thing to enable them to create an informed match. An entire bio and background check is regular functioning process of this proprietary matchmaker.

Delivering personalized service towards entire country, the Ward family members has the capacity to help numerous qualified singles select the individual of these desires.

An egalitarian matchmaker, Steve rejects the concept of an antiquated business design in which guys pay exorbitant prices to meet ladies who shell out nothing. Master Matchmakers addresses ladies rather and respectfully.

“we serve a top-quality woman,” Steve said. “I focus on women who tend to be extremely motivated, profitable, attractive, informed, and looking to meet up their own equal or much better.”

Date Coaching

In their date mentoring, Steve puts a focus on recognizing possibilities being open to performing on all of them. He promotes self-awareness, not self-consciousness. The guy discusses changing the paradigm and removing self-imposed barriers in order that the client is preparing to fulfill “the main one.”

“My personal training gives them the capability to optimize the options that come their means and to notice those options,” the guy demonstrated. “i am a numbers guy, therefore it is exactly about volume and readiness.”

He and his awesome team of educated mentors satisfy face-to-face to identify patterns, break bad practices, making plans for how discover, type, and keep maintaining outstanding commitment. It’s no wonder the website defines day mentors as “the blade and shield in your sex life.”

“usually we just run helping individuals develop their unique thoughts,” Steve said, “to try to think about the reason why it could operate– maybe not why it’s not going to work.”


These matchmakers suggest for your needs. Their job should organize introductions with appropriate and vetted individuals. Consumers agree upon a certain number of introductions beforehand, and matchmakers develop a tailored strategy supported by decades of expertise within the dating online game.

“We’re extremely tactical about this,” Steve mentioned, “and we also give comments in the process. We provide the client sincere useful critique they would not get all other means.”

Grasp Matchmakers take their own time interviewing and receiving to know their customers in order to make better suits. The purpose, Steve mentioned matter-of-factly, is to obtain rid of the customer by pairing them with a compatible match.

Occasionally this simply means providing some information (or a highly worded real life check) to consumers. The attitude of the single is equally as essential because character regarding day.

Also important, Steve informed all of us, will be the capacity to speak realistic objectives. “i have learned over time to walk a superb range between providing some body hope and providing someone delusions.”

Background Checks

Before accepting any customer, Master Matchmakers completely investigates see your face’s back ground. This can include anything from social media pages to criminal record. The team features a great deal of data at their own disposal to make sure that almost all their consumers are on the up-and-up.

“undoubtedly and out, we possess the biggest level of direct access to regulated data — significantly more than any other matchmaker in the nation,” Steve boasted. “We’re fundamentally, for several intents and purposes, personal investigators.”

Grasp Matchmakers only presents individuals after vetting their unique background. Anyone who signs on agrees to these an arrangement. Fostering trust and honesty, these matchmakers make certain that their clients are upstanding people worth becoming coordinated. This unique feature provides the staff an aggressive edge for singles looking some additional security and detailed research.

“we have integrated countless technology over the last four years,” Steve said. “That allows us to accomplish our tasks more effectively and more successfully than many other matchmakers available to choose from.”

Love Lab Uses criminal background checks to help keep Daters Safe

Recently, Steve has had on a committed venture, producing an online dating reference for singles. He’s used the confirmation innovation used by Master Matchmakers and condensed it on to a mobile software known as enjoy Lab. Today everyone can go surfing to verify the identity of a night out together before conference personally.

This is an essential product for singles whom put on their own in danger by happening a night out together with some one they don’t really actually know.

“you want to come to be a directory,” Steve demonstrated, “to make sure that dating users and merely help men and women increase price away from each one of these programs and solutions.”

Really love Lab uses Master Matchmakers’ vetting methods to deliver the modern dater some reassurance. Before-going on a night out together, users can login to learn when someone is actually which they promise getting (and whatever state they appear to be).  This cost-free cellular application premiered in Sep 2013 and has now been increasing its get to since.

“We’re amid an advancement of one’s product,” Steve mentioned. “We would like to come to be a completely independent confirmation solution for your relationship market.”

The application allows people self-verify their particular identification and look through to the identification of somebody else. Shortly you’ll enter a phone number, email address, or login name connected with a Love Lab profile to find out if some body you found online had been validated. Everyone must verify their details. You are able to validate your images, as an example, if you take and posting an instant selfie to enjoy Lab that’s determined and compared to your own profile photos for likeness.

With a thorough and careful confirmation procedure, these online dating innovators desire to produce an item that decreases the dishonesty, fraud, and risk rampant in internet dating.

“I am not therefore concerned with making loads of cash straight away. I’m really establishing a service that people are going to want to use and recommend — and a site that solves a tremendously really serious problem.”

The Master Matchmakers group Has a Close-Knit, group Feel

Master Matchmakers is actually a family-run business. JoAnn Ward may be the President, the woman son is the Chief Executive Officer, along with her child may be the Executive Director of customer Relations. Nearly all their particular matchmakers and go out mentors being making use of business for years and are usually profoundly committed to the prosperity of every client.

“We run Master Matchmakers like a household. We have a tremendously boutique-style strategy,” Steve revealed, incorporating, “My personal mommy has always said that the one thing that technology can’t replace is individual solution.”

JoAnn has a vibrant individuality that sets the tone for the organization overall. The Ward household is all about advising it want it is and helping individuals when it is drive.

“We just take the same show of duty into the company,” Steve stated, “but she is way more taking part in producing the success within client’s life.”

Not too long ago, Steve has brought more of a step straight back from client work to focus on the continuing growth of the Master Matchmakers business and development regarding the appreciation Lab program. The guy lets his mommy grab the reins on the client part, even though they don’t really always agree regarding proper method.

“we now have disagreements concerning all of our consumers everyday in fact,” the guy said good-naturedly. “Whenever we differ, though, I usually let her win because we made a great deal in the past that she’d have last say inside the matchmaking organization and I also might have last say regarding the enjoyment undertakings.”

That agreement has proven to be useful to all involved â€” this mother-son group balances each other off to give daters personalized assistance and technical ease.

Achievement is Measured by exactly how Delighted the Clients Are

Over many years, Steve provides experienced numerous success stories of happy partners who met, bonded, and found really love by way of Master Matchmakers. Their client ratings web page is full of reviews from content clients.

“i would ike to think that 99% of the people exactly who chose myself should do it-all once more,” the guy said, “and I also’m happy with that.”

He informed united states about a particular young woman who was simply smart and effective however in demand for some direction in her own relationship. Steve took her on as a client and started instructing the girl are even more open-minded. The guy paired the lady with some solitary guys but had not discovered an excellent match.

To increase insight into the woman character, Steve requested their to provide a personal research letter. The woman response shocked him. “She felt comfortable sufficient to check-out an ex who was already remarried,” he recalled. “She truly opened to him and let him know that she is going through this experience, doing a bit of soul-searching and reflecting on which she could carry out differently meet up with ‘the one.'”

Her ex ended up offering their pathway back to really love. He recommended she meet a pal of his. The capture was this friend lived in Seattle while she lived-in ny. But she’d already been coached is open-minded to opportunities, so she agreed to provide it with the possibility. After a series of profitable dates, she finished up moving to end up being nearer to this man, who’s today the woman fiancé.

“She gave me this stunning recommendation for meeting this person,” Steve said. “that i possibly could indirectly affect someone to ensure, even without presenting her to ‘the one,’ she however credits myself — for me, that’s something to be proud of.”

Master Matchmakers Blends individual Service With Technology

Instead of becoming a financial investment banker, Steve Ward features made use of their talents as a businessman, representative, matchmaker, and day mentor to push Master Matchmakers into the technical age. Their newly developed application, enjoy Lab, may be the next step in supplying singles a safe matchmaking planet with comprehensive background records searches.

“We’re capable explore some people’s back ground very carefully — way more completely than nearly any various other matchmaker available to choose from,” Steve said. “I essentially shrunk that technology into Love Lab, but Master Matchmakers nevertheless uses it for our consumers’ functions too.”

With initial information, hand-picked suits, and proven times, Steve looks to corner the market on dating from beginning to end.

“Our focus is really having the ability to provide useful resources to people from inside the whole relationship ecosystem,” he stated. When the high praises of their former clients tend to be any indication, he is already been tremendously successful thus far.